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This ad unit almost stretches the full width of the website and located at the very top of each page, it offers the user immediate visual of the creative. It also includes a mobile version at a different size, but with a similar viewability index.
The desktop billboard offers a great amount of real estate, and therefore visibility when the user first arrives on a page.
Results are based on overall results for this desktop position, impressions and CTR will vary depending on traffic and creative performance.
*impressions are an average and based on 100% SOV across ALL devices