Smart Property Investment

The authoritative voice for Australia’s property investment community

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The authoritative voice for Australia’s property investment community

For over a decade, Smart Property Investment has informed and educated property investors on the tactics and strategies to create wealth through property. Standing by the mantra ‘for investors, by investors’, this definitive resource is built on the unique position that Smart Property Investment shares, warts and all, its own property investment journey.

Who is Smart Property Investment

As a premier property investment website, SPI delivers the latest news, insights and expert advice through unbiased commentary, features, extensive research tools, state reports and real-life investor profiles. By analysing the latest market trends, hotspots and strategies, SPI helps every Australian property investor make the right decisions for wealth-creation. Recognised as the most reliable and trusted platform in Australia, SPI is at the forefront of property investment with over a decade of influence, establishing ourselves as the most respected media brand in the industry. Not only does SPI take pride in its news breaking reporting, but also in the way it plays an active role in shaping and progressing the way property investment is conducted in Australia. SPI is backed by Momentum Media, one of Australia’s most progressive and successful media company that brings together esteemed professionals to create energised and connected professional communities across different sectors. Through a Smart Property Investment online campaign, you can reach all types of Australian investors across states and territories by utilising cutting-edge digital touchpoints, including web advertising, EDMs, podcast and native content. Build your business profile, increase brand awareness and drive new business leads with SPI, your influential partner in the property investment industry.

Who is Smart Property Investment

Why advertise with SPI

Quality journalism: Position your message alongside superior content generated by experienced Smart Property Investment editorial team

Highly targeted: Connect with residential property investors and homebuyers looking to build and expand their portfolios

Maximum influence: Reach property investors while they are making decisions how to – and where to– invest

Innovation: Collaborate on bespoke digital campaigns, with an elite digital team on hand to work with your team in putting ideas into action

Sophisticated storytelling: Utilise content marketing to drive reader engagement through inspired content and storytelling

Frequency and reach: A unique, integrated platform offering daily exposure of your business, services and products

High-touch: Directly influence an audience of over 200,000 property investor community through traditional call-to-action digital media advertising campaigns

Integrated platform: Engage our readers through the daily e-Bulletin, website, direct EDMs, sponsored content and podcast

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Advertising Opportunities

Smart Property Investment Digital 

Smart Property Investment website and Daily Bulletin eNewsletter is the go-to for the Australian real estate industry delivering news, insightful analyses and features, business intelligence, exclusive research and reports that empower real estate professionals to run a successful business. These digital platforms represent a powerful mechanism for immediate and continued connectivity with over 103,000 professionals visiting the site monthly and over 30,000 subscribers to the Daily Bulletin eNewsletter. Our range of advertising options can support any campaign or initiative, with tactical delivery including fully- featured display, content marketing, direct lead-generation and conversion-based marketing, plus other brand-based executions.

Advertising Opportunities

Digital Advertising Rates

to receive our latest advertising rates, package options, and campaign recommendations tailored to your advertising goals.

WEBSITE

Scrolling Gutters

SOV: 50%

CTR: 0.32%

Impressions per month: 25,000

Popup

SOV: 50%

CTR: 0.29%

Impressions per month: 13,000

Superbanner

SOV: 33%

CTR: 0.07%

Impressions per month: 19,000

Billboard

SOV: 33%

CTR: 0.23%

Impressions per month: 19,000

Premium News Tile

SOV: 33%

CTR: 0.10%

Impressions per month: 15,000

ENEWSLETTER

Leaderboard

CTR: 0.03%

Impressions per month: 184,000

Banner A

CTR: 0.02%

Impressions per month: 184,000

Banner B

CTR: 0.02%

Impressions per month: 184,000

Banner C

CTR: 0.02%

Impressions per month: 184,000

Banner D

CTR: 0.02%

Impressions per month: 184,000

Native (4x insertions)

CTR: 0.12%

Impressions per month: 37,000

DIRECT MARKETING

Solus eDM

CTR: 1.09%

Impressions per send: 8,200



Digital Specs

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Discover more with Smart Property Investment DISCOVER Sponsored Content Hub

Your voice within the industry

DISCOVER is the ultimate platform for commercial content, tailored specifically for Smart Property Investment audience. Our platform provides a comprehensive and in-depth view of the latest insights, innovation and thought leadership from our esteemed partners. Whether it's a thought-provoking article, a captivating podcast or an engaging video, DISCOVER is the go-to destination for industry-leading content that will capture the imagination of your audience. With a well-crafted, content-based marketing strategy, DISCOVER ensures that your brand enjoys greater engagement and stays longer in the memory of your target market than standard display creatives. Our platform consolidates all channels to deliver outstanding results for your marketing campaign. By partnering with DISCOVER, you gain a powerful voice in the industry, which is heard through multi-channel packages described in detail below. Get ready to showcase your brand's thought leadership and engage with a wider audience, all under one roof.

How do property investors DISCOVER content?

Discover Hub

With its own tab highlighted on the navigation bar, available on all pages, users can quickly and easily jump to the latest DISCOVER content, all housed in one dedicated area.

On the page itself, content is housed in chronological order, showcasing the content partner and expected read time.

In addition, DISCOVER content will also be tagged to the most relevant section or category of the website. For example, if your content is relevant to ‘Finance’, your article will be tagged accordingly and can be found in both DISCOVER and the ‘Finance’ section of the site.

https://www.smartpropertyinvestment.com.au/discover

Discover Hub

View technical specifications click here.

DISCOVER exclusive marketing packages

Maximise your reach and influence

Are you looking to take your DISCOVER content marketing to the next level and reach a wider audience of real estate professionals? Look no further than our specially designed DISCOVER packages, carefully crafted to suit every budget and requirement. Our comprehensive packages are built with multi-channel distribution in mind, ensuring that your content gets maximum exposure and reaches the right audience through their preferred channel. Our packages offer a variety of placements that are also available separately. Whether it's social media posts, email, or website placements, we've got you covered. We can even create a bespoke package tailored to your specific needs and goals.

Podcast &
Digital
Digital
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Podcast
Digital Feature

Experience the power of DISCOVER and take your content marketing to the next level.

Let’s get started

We’d love to hear from you! For general inquiries, feel free to use the form below. We aim to respond within 24–48 hours.

Contact our team

Or if you would like to discuss any aspect of Smart Property Investment partnership proposal in further detail, please do not hesitate to reach out directly to Smart Property Investment commercial team.