Helping you target, engage and influence the Australian aviation industry
Established in 1977, our unparalleled expertise has seen us grow into the preferred multi-media news and information source for key decisionmakers across all sectors of the aviation industry. Through a rich combination of newsletters, articles, podcasts and print magazines, Australian Aviation is the pre-eminent platform for any business looking to influence and target the Australasian industry.
Who is Australian Aviation
Australian Aviation is an influential, integrated media brand connecting leading aviation industry professionals, commercial operators, and defence aviation leaders across digital, social, research, broadcast, webcast, podcast, and events. This multi-channel approach has transformed how the industry engages, combining trusted media with a sophisticated digital platform powered by data, enabling advertisers to connect with and influence key customers, airline executives, airport operators, and institutional stakeholders. Australian Aviation provides a unique platform for businesses seeking to build traction in the market and influence decision-makers across domestic and international aviation networks and aerospace supply chains.
Why advertise with Australian Aviation
Quality journalism: Delivered every morning, this newsletter has all the latest happenings across the industry, announcements and developments to keep the industry informed. Updated throughout the day, it contains the latest news, insight, opinion and articles that will affect the industry today, tomorrow and beyond.
Highly targeted: Educate your target audience on the products and services you offer to the aviation industry and wider community, and help you remain top of mind when decision-makers are taking action. News alerts are delivered every afternoon, this alert takes a deep-dive into a key issue of the day.
Integrated platform: Australian aviation has weekly podcast with a key stakeholders, livestream panel discussions of the latest key issues affecting aviation and its impact on the industry and digital editions focusing on a specific sector and contain long form takes on the programs, technology, sovereign capability and issues surrounding them.
Sophisticated storytelling: Improve your brand recall and status with your target audience by associating Australian Aviation's print magazine and industry-leading events. We deliver one of the longest standing aviation print magazines in the world. It provides informative editorial coverage on the issues affecting the industry, and the factors influencing the development of the industry. It has been recognised as playing an active role in shaping and advancing the professional and community industry in Australia.
Key stats and developments
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Australian Aviation average monthly page views
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Australian Aviation average monthly Users
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Australain Aviation podcast listeners per episode
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Australian Aviation eDM & e-newsletter subscribers
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Australian Aviation average monthly website sessions
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Australian Aviation social media followers
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Australian Aviation average monthly podcast listens
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Australian Aviation e-newletter open rate
Audience Breakdown
of our readership work in Aviation Operations and SMEs
work for a Airline
work for General and Regional Aviation
work for Educational Institutions and Providers
work in Military or Civil Defence
household income of $100k - $149k
household income of $150k - $249k
household income of $250k - $300k
rate Australian Aviation as the authoritative source of industry news and views
of our readership believe brands being advertised with us are of a high quality
of our readership engaged with conversation, competitions or events supported by us
of our readership have bought our advertised goods or services, or visited an advertiser’s website
Proudly partnered with
Advertising Opportunities
Australian Aviation Digital
Australian Aviation website (www.australianaviation.com.au) and Daily Bulletin e-Newsletter is the go-to for Australiasian aviation industry delivering news, insightful analyses and features, business intelligence, exclusive research and reports that empower decision-makers to run a successful business. These digital platforms represent a powerful mechanism for immediate and continued connectivity with over 200,000 professionals visiting the site monthly and over 18,000 subscribers to the Daily Bulletin e-Newsletter. Our range of advertising options can support any campaign or initiative, with tactical delivery including fully-featured display, content marketing, direct lead-generation and conversion- based marketing, plus other brand-based executions.
Digital Advertising Rates
to receive our latest advertising rates, package options, and campaign recommendations tailored to your advertising goals.
WEBSITE
Scrolling Gutters
SOV: 33%
CTR: 0.17%
Impressions per month: 190,000
Popup
SOV: 33%
CTR: 0.27%
Impressions per month: 98,000
Billboard
SOV: 33%
CTR: 0.21%
Impressions per month: 140,000
Premium News Tile
SOV: 5%
CTR: 0.14%
Impressions per month: 143,000
Superbanner
SOV: 33%
CTR: 0.06%
Impressions per month: 173,000
MREC
SOV: 33%
CTR: 0.03%
Impressions per month: 260,000
WEBSITE
Title
SOV
CTR
Impressions per month
Rate per month
Scrolling Gutters
33%
0.17%
190,000
Popup
33%
0.27%
98,000
Billboard
33%
0.21%
140,000
Premium News Tile
5%
0.14%
143,000
Superbanner
33%
0.06%
173,000
MREC
33%
0.03%
260,000
ENEWSLETTER
Banner A
CTR: 0.09%
Impressions per month: 217,000
Banner B
CTR: 0.07%
Impressions per month: 217,000
Banner C
CTR: 0.05%
Impressions per month: 217,000
Native (4x insertions)
CTR: 0.22%
Impressions per month: 43,000
ENEWSLETTER
Title
CTR
Impressions per month
Rate per month
Banner A
0.09%
217,000
Banner B
0.07%
217,000
Banner C
0.05%
217,000
Native (4x insertions)
0.22%
43,000
DIRECT MARKETING
Solus eDM
CTR: 3.6%
Impressions per send: 11,200
DIRECT MARKETING
Title
CTR
Impressions per send
Rate per send
Solus eDM
3.6%
11,200
Digital Specs
Scrolling Gutters
Desktop 300x600 x2
Tablet 720x210
Mobile 320x186
Popup
Desktop 720x500
Tablet 720x820
Mobile 320x520
Billboard
Desktop 970x250
Tablet 720x90
Mobile 320x50
Premium News Tile
Desktop 800x250
Tablet 720x225
Mobile 320x100
Superbanner
Desktop 300x600
Tablet 720x820
MREC
Desktop 300x250
Native
Desktop 70 characters headline, 170 characters standfirst
Tablet 720x820
Mobile 320x520
Leaderboard
Desktop 600x120
Mobile 400x400
Banner A
Desktop 600x120
Mobile 400x400
Banner B
Desktop 600x120
Mobile 400x400
Banner C
Desktop 600x120
Mobile 400x400
Banner D
Desktop 600x120
Mobile 400x400
Native (4x insertions)
Desktop 70 characters headline, 170 characters standfirst
Solus eDM
Desktop (N/A)
Discover more with Australian Aviation DISCOVER Sponsored Content Hub
Your voice within the industry
DISCOVER is the ultimate platform for commercial content, tailored specifically for Australian Aviation audience. Our platform provides a comprehensive and in-depth view of the latest insights, innovation and thought leadership from our esteemed partners. Whether it's a thought-provoking article, a captivating podcast or an engaging video, DISCOVER is the go-to destination for industry-leading content that will capture the imagination of your audience. With a well-crafted, content-based marketing strategy, DISCOVER ensures that your brand enjoys greater engagement and stays longer in the memory of your target market than standard display creatives. Our platform consolidates all channels to deliver outstanding results for your marketing campaign. By partnering with DISCOVER, you gain a powerful voice in the industry, which is heard through multi-channel packages described in detail below. Get ready to showcase your brand's thought leadership and engage with a wider audience, all under one roof.
Australian Aviation magazine
For over 40 years readers have been enjoying Australian Aviation magazine’s unique blend of insight, opinion and great photography from Australia’s best aviation writers and photographers.
Australian Aviation delivers one of the longest standing aviation print magazines in the world. It provides informative editorial coverage on the
issues affecting the industry, and the factors influencing the development of the industry. It has been recognised as playing an active role in shaping and advancing the professional and community industry in Australia.
Print advertising rates and specs
Special execution: Coverwraps, inserts, belly bands and barn doors prices available upon request.
Australian Aviation
Full Page
Rate: $4,200
Double Page Spread
Rate: $7,500
Outside Back / Inside Front Cover
Rate: $4,750
Half Page
Rate: $2,100
Quarter Page
Rate: $1,200
Lift Out Poster (A3)
Rate: $4,750
Ad unit (Frequency discount available)
Full Page
Double Page Spread
Outside Back / Inside Front Cover
Half Page
Quarter Page
Lift Out Poster (A3)
Rate
$4,200
$7,500
$4,750
$2,100
$1,200
$4,750
*All prices exclude GST
Advertising specs
- 5mm bleed required.
- 10mm type safe area recommended.
- 6mm gutter for DPS ads.
- High-resolution PDFs. Image resolution of 300dpi.
- CMYK only. No spot colours. Maximum ink weight of 300%.
Full page
(w) 210mm x (h) 297mm
Double page spread
(w) 420mm x (h) 297mm
Half page - horizontal
(w) 210mm x (h) 148.5mm
Half page - vertical
(w) 105mm x (h) 297mm
Quarter page
(w) 105mm x (h) 148.5mm
*Static Digital App ad placements are included with double page, full page and half page print ad insertions at no extra charge. Supplemental rate discounts can be made available to advertisers across print plus digital platforms.
Print Deadline Submissions
AA Autumn
Ad booking deadline
25 February 2026
Material deadline
26 February 2026
AA Winter
Ad booking deadline
29 April 2026
Material deadline
30 April 2026
AA Spring
Ad booking deadline
29 July 2026
Material deadline
30 July 2026
AA Summer
Ad booking deadline
4 November 2026
Material deadline
5 November 2026
Edition
Ad booking deadline
Material deadline
AA Autumn
Ad booking deadline
25 February 2026
Material deadline
26 February 2026
AA Winter
Ad booking deadline
29 April 2026
Material deadline
30 April 2026
AA Spring
Ad booking deadline
29 July 2026
Material deadline
30 July 2026
AA Summer
Ad booking deadline
4 November 2026
Material deadline
5 November 2026
Australian Aviation podcast network
The Australian Aviation Podcast Network is a unique and dynamic channel you can use to target, influence and promote your key message to a heavily engaged audience. The Australian Aviation podcast is the #1 aviation podcast in Australia and averages 11,000+ listens per month.
How do aviation professionals DISCOVER content?
Discover Hub
With its own tab highlighted on the navigation bar, available on all pages, users can quickly and easily jump to the latest DISCOVER content, all housed in one dedicated area.
On the page itself, content is housed in chronological order, showcasing the content partner and expected read time.
In addition, DISCOVER content will also be tagged to the most relevant section of the website. For example, if your content is relevant to ‘Sales & marketing’, your article will be tagged accordingly and can be found in both DISCOVER and the ‘Sales & marketing’ section of the site.
View technical specifications click here.
DISCOVER exclusive marketing packages
Maximise your reach and influence
Are you looking to take your DISCOVER content marketing to the next level and reach a wider audience of Australiasian aviation professionals? Look no further than our specially designed DISCOVER packages, carefully crafted to suit every budget and requirement.Our comprehensive packages are built with multi-channel distribution in mind, ensuring that your content gets maximum exposure and reaches the right audience through their preferred channel. Our packages offer a variety of placements that are also available separately. Whether it's social media posts, email, or website placements, we've got you covered. We can even create a bespoke package tailored to your specific needs and goals.
Feature
Podcast podcast sponsorship
Podcast promoted on Australian Aviation daily news bulletin
Promoted through a solus eDM to Australian Aviation database
Print Q&A feature written and designed from the podcast transcript
The Australian Aviation magazine distributed to All print subscribers
Promoted through a solus eDM to Australian Aviation database
Promoted through a digital feature landing page on Australian Aviation website
Promoted through a website native advert for a month
Promoted via four native adverts in the daily e-bulletin
Promoted via native advert in the DISCOVER e-bulletin
Promoted through social posts across LinkedIn, Facebook and X
Promoted across Google Display Network to Australian Aviation database (100k Impressions)
SPECIAL PACKAGE RATE + GST
Let’s get started
We’d love to hear from you! For general inquiries, feel free to use the form below. We aim to respond within 24–48 hours.
Contact our team
Our team can help you explore advertising solutions, sponsorship opportunities and custom campaigns tailored to your goals. Contact us today to start the conversation and take your brand to new heights.